Showing posts with label Sunrise Family Video. Show all posts
Showing posts with label Sunrise Family Video. Show all posts

Wednesday, July 10, 2002

ALBERTSON'S OFFERS CUT VERSIONS OF R FILMS

BY SHERRI C. GOODMAN / July 10, 2002
The Salt Lake Tribune

Interested in renting the "Black Hawk Down" movie video? Customers at the 46 Albertson's stores in Utah now have a choice: the studio's original R-rated war film or an "E-rated" version -- E for edited -- with 135 cuts to remove strong language and nudity.

The Boise, Idaho-based grocery store chain has agreed to a short-term test program in Utah to gauge the popularity of edited new-release videos in its stores' rental sections.

"Based on that test period, we'll determine whether or not to continue offering the product in the video rental section and whether or not to expand the program nationwide," Albertson's spokeswoman Jeannette Duwe said. "We felt there was a demand for this type of product, and we needed to take a closer look at it," she said.

The Utah stores also are carrying unedited versions of new-release movies on VHS and DVD. Duwe did not know when the trial period, which started in late June, will end.

Video II, a Sandy-based company that distributes rental videos to 1,000 of Albertson's 2,300 stores nationwide, proposed the trial program in Utah and is editing the movies itself. Glen Dickman, president of the 18-year-old company, said he has tried for 15 years to get edited copies of movies from the studios, but they turned him down. "So we decided we'd go ahead and offer edited titles that we [edited] ourselves," he said. Video II now has 11 cleaned-up flicks including "Gosford Park," "Spy Game," "The Heist" and "My Life as a House." As other
new releases come out, they will be edited and made available in Albertson's stores in the state, he said.

Duwe said it is premature to say whether the program has been a success, but Albertson's has "had quite a bit of positive response in our stores to the videos. The negative has yet to be heard."

Video II is just one of several Utah companies that have bought original videos from studios, sliced them up, and then rented or sold the sanitized copies. Duwe and Dickman said video rental stores that already offer edited versions of movies have opened stores near some Albertson's locations. "There is certainly a market for this in Utah," Duwe said. "We're simply
adding a product some of our [video rental] competitors are offering."

The issue of cleaned-up videos garnered national attention in 1998 when an American Fork shop, Sunrise Video, cut racy scenes out of the then-newly released "Titanic," and angered studio officials who claimed it was copyright infringement. But the legal issue remains untested in Utah.

Dickman talked with his lawyers before deciding that editing the videos was a "risk worth taking." "We feel there's a good chance that we have the right because we purchased the movie, we own it, so we can take out profanity and nudity," he said. Albertson's was not so sure, he said, and required Video II to agree in writing to bear full legal responsibility if the studios put up a fight. Dickman has already received one call from a studio saying it planned to issue a cease-and-desist order to require Video II to stop editing its movies. "I guess all the studios are looking at it pretty closely," he said.

Wednesday, January 31, 2001

UTAH SHOP OFFERS POPULAR VIDEOS WITH SEX AND VIOLENCE EXCISED

BY MICHAEL JANOFSKY / Jan 31, 2001
The New York Times

The shelves appear much like those in any other small video rental shop. There are plenty of hits to choose from like ''Titanic,'' ''Schindler's List'' and ''Saving Private Ryan,'' and a nice mix of comedies and dramas.

But movie buffs would quickly discover that the CleanFlicks outlets that recently opened here and in

Pleasant Grove, a nearby town, are nothing like other stores that offer the same titles for rent.

Owing to the strong religious beliefs and editing skills of the owner, Ray Lines, all the videos available at CleanFlicks have been relieved of scenes that include sex, violence and profanity. In the CleanFlicks version of ''Titanic,'' Leonardo DiCaprio and Kate Winslett never appear without their clothes; in ''Schindler's List,'' Liam Neeson as Schindler does not have sex outside his marriage; in ''Planes, Trains and Automobiles,'' Steve Martin does not say naughty words; and in ''Saving Private Ryan,'' soldiers die but they do not bleed a lot.

And business is booming.

''I have nothing but respect for people like James Cameron and Steven Spielberg,'' Mr. Lines said, referring to the directors of ''Titanic'' (Mr. Cameron) and ''Schindler's List'' and ''Saving Private Ryan'' (Mr. Spielberg). ''I think they're the greatest, and I want my kids to see great films. But I don't think teenagers, and adults, for that matter, need to see all that sex and hear curse words and see all that blood and gore.''

Mr. Lines, a father of seven children, all girls, not only rents videos that he edits on his home-editing equipment, but also alters videos for another rental shop in the area, Sunrise Video in American Fork, and for people who send him videos they have bought.

Mr. Lines said his lawyer had assured him he was on firm legal ground, violating no laws by altering others' creations. The rationale, he said, is that films shown on television and airplanes are also edited.

But experts in intellectual property rights and film company executives say those versions are edited in collaboration with the studios that make them. Renting out altered tapes without authorization violates federal laws, said Christopher C. Murray, the chairman of the entertainment and media division of the law firm O'Melveny & Myers in Los Angeles, whose clients include studios, actors and executives.

''It is not only a potential copyright infringement,'' Mr. Murray said, ''it is also an impingement on the rights of artists, particularly directors.''

Rob Friedman, the vice chairman of the motion picture group for Paramount Pictures, said studios probably had no recourse against the editing of privately owned videos. But by renting altered tapes, he said, Mr. Lines was engaging in copyright and trademark infringement.

''He cannot take our films, edit them and then rent them out,'' Mr. Friedman said, adding that if any of the films were made by Paramount, ''we would have a discussion with him, that's for sure.''

Phuong Yokitis, a spokeswoman for Jack Valenti, executive director of the Motion Picture Association of America, a trade organization for the film industry, said Mr. Valenti had asked his lawyers to look into Mr. Lines's activities.

''This is the first he's heard of it,'' Ms. Yokitis said.

Mr. Lines's rental business, which offers about 160 titles, reflects a combination of the editing expertise he developed years ago as a television sportscaster in South Dakota and a tenet of his church, the Church of Jesus Christ of Latter-day Saints, which discourages members from watching films with ratings that warn of explicit material.

Knowing of his background, Mr. Lines said, a neighbor last year asked if he would edit out scenes in ''Titanic'' that showed actors nude. It was a simple task, and in time, Mr. Lines said, he had 40 to 50 more requests, which convinced him he might perform a community service by editing copies of movies and renting them out.

So he began buying videos of prominent films from which he could remove anything he regarded as objectionable without compromising the basic story. He said he singled out scenes of gratuitous sex and violence, as well as profanity and blasphemy, and scenes in which people were naked for nonsexual reasons.

Working on ''Schindler's List,'' a haunting story of one German's effort to protect a group of Jews from execution, he said he decided to alter scenes of people in concentration camps who had been stripped of their clothes by their Nazi captors because he felt their appearance overstated their dehumanization.

''Every teenager in America should see that film,'' he said. ''But I don't think my daughters should see naked old men, running around in circles. You can watch that film and know people were humiliated, traumatized and put through hell even after we cut out what we cut out.''

Mr. Murray, the lawyer, said that kind of editing was precisely why Mr. Lines might be violating the law by changing scenes the filmmaker intended to portray as his account of a historical event.

In addition, Mr. Lines's editing work on ''Schindler's List'' spares viewers a scene in which Mr. Neeson, as Schindler, occupies a bed with a woman who is not his wife.

''I guess Steven Spielberg was trying to show that Schindler was a womanizer,'' Mr. Lines said. ''But 40 years ago, you didn't have to show Tony Curtis having sex to make the same point.''

Mr. Lines's stores are perhaps not so unusual in a state that has a pornography czar, an official appointed by the governor to help communities maintain standards that residents deem appropriate. Further, with 70 percent of Utah's population being Mormon, according to church officials, the church exerts enormous influence in every phase of life.

Mr. Lines insists he is no censor or arbiter of moral values. Rather, he said, he was a businessman satisfying a demand in a market where residents share his values. After just three months in business, he said, more than 500 people had rented his films.

''I'm not cramming anything down anyone's throat or campaigning for anything or trying to get Steven Spielberg to edit or direct in a certain way,'' he said. ''I'd never do that. I'm just providing the community an option.''

Friday, December 25, 1998

FAMILY FARE FOLKS FIND WAYS TO CLEAN UP OFFENDING FILMS

BY RACHEL A. ROEMHILDT / Dec 25, 1998
Insight on the News

Hollywood isn't producing films families want, say critics of Tinseltown who are taking the matter into their own hands -- by editing sex and profanity from videos of well-known movies.

Don and Carol Biesinger, owners of Sunrise Video in American Fork, Utah, have been splicing out nudity and sex from copies of the Paramount film Titanic. For $5 apiece, the Biesingers happily edit tapes sent to them by families who want wholesome entertainment.

"We have actually had to hire a shipping clerk just to handle all the orders" says Carol. "The phone never stops ringing."

While Paramount has cried foul, the idea could catch on nationally as other video-store owners figure out ways to turn PG films into G-rated flicks. Sunrise Video will edit whatever the customer finds objectionable, except for profanity, which requires more sophisticated technology.

"Seven out of 10 individuals say they have a problem finding appropriate family entertainment," says Don Judd, vice president of production and acquisitions for Feature Films for Families, a Utah-based production and distribution company. While "dating demographics" -- moviegoers age 14 to 29 -- continues to drive the box office, the wholesome-entertainment trend is growing. Organizations such as the Dove Foundation, a nonprofit organization based in Grand Rapids, Mich., are encouraging the movie industry to promote quality films deemed appropriate for family viewing.

"We have long been advocates of Hollywood editing their own films and producing them" says Dick Rolfe, president of Dove Foundation. The organization provides a list of movies it deems appropriate for family viewing without editing, listing the titles in its newsletter and on its Internet site.

Meanwhile, Principle Solutions offers a device called "TV Guardian: the Foul Language Filter," which mutes profanity in favor of closed caption substitutions of the offending phrases. The Rogers, Ark., company has sold more than 3,000 TV Guardians since March, according to the chief executive officer, Mike Seals.

Film companies do produce edited versions of their films for airline use. But Paramount has threatened legal action against the unauthorized editing by the Biesingers. "There is a great irony there because [movie producers] will allow a film to be edited for airline use or for television, but not for home use" says Judd.

The Biesingers say they will comply with Paramount if they are found in violation of the law. For such editing to be illegal, they claim, they would have to make a copy of the video, then edit and resell it; editing personal copies of the film is another matter, "the electronic equivalent of buying a book or magazine and tearing out several pages" says Charles Henry Grant, a Washington lawyer who specializes in entertainment and copyright law.

Studios cite "artistic integrity" as another reason to oppose editing, although others scoff at that notion. "It is not an issue of squelching the creative nature of the film; it is a matter of money" says Rolfe. "For $30 million, Paramount will let Titanic be edited" NBC bought the television fights to the film, which will be edited before it airs.

Thursday, September 10, 1998

FOR $5 A FAMILY VIDEO STORE WILL CUT 2 'TITANIC' SCENES

BY MATT RICHTEL / Sep 10, 1998
The New York Times

James Cameron won an Oscar for directing ''Titanic.'' Now Carol Biesinger, the owner of a video rental store in Utah, is winning business for making some creative cuts to the biggest-selling movie of all time.

For $5, Sunrise Family Video in American Fork, Utah, which does not rent R-rated movies, will cut two steamy scenes from home video copies of ''Titanic.'' Ms. Biesinger said she had got the idea after customers complained they would not be able to share it with their children.

The scenes Ms. Biesinger trims in her back office include one in which Kate Winslet, who plays the heroine, appears topless and one in which she and her co-star, Leonardo DiCaprio, steam up the windows of an automobile. For an additional $3, Ms. Biesinger will cut other scenes at the customer's request.

''We had customer after customer come in and talk about the movie,'' she said. ''They said they couldn't sit on the couch and watch it with the family without being embarrassed.''

The procedure to cut the film and takes only 10 minutes, she said. But, thanks to the more than 1,000 orders Sunrise video has received for the surgical procedure, the wait is five weeks.

The wait is not the only sticking point. Ms. Biesinger said she had received a call from Paramount Pictures asking her to cease her unilateral cutting and pasting.

She said she had told the movie house that she would do so ''when they proved it is illegal.'' Then, she said, she will quit.

''I'm not out to break the law,'' she said. ''We're just trying to meet a demand.''